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January 24–26 · San Diego, California

SALONCON
The Salon Event
of The Year.
 

Hair education. Sales. Marketing. AI. Wealth building. Three days in Southern California for owners and their teams who are serious about growing a stronger salon business.

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The Event

Not Just Another Beauty Conference

It’s a business move.

SalonCon sits at the intersection of hair education, business strategy, sales, marketing, AI, and wealth building. It’s three days built for owners and stylists who want to run a stronger, more valuable salon business — not just work in one.

The Curriculum

What You’ll Learn

Four categories. One goal — a stronger business.

Hair + Technical

Multi-Method Hair Extension Certification. High-ticket color application training.

Sales + Marketing

Sales training and marketing training built for salon owners and their teams.

Business + AI

Business AI operating systems — the tools and systems that help owners run and scale more efficiently.

Wealth Building

Tax strategy, investment strategy, and wealth-building classes made for salon business owners.

The Lineup

Meet Your Speakers

with more reveals on the way.

Keynotes and hands-on education from the people building the businesses you want to build.

Jordan Cheyenne, SalonCon 2027 speaker

Keynote · Mindset + Wealth

Jordan Cheyenne

Two-time 7-figure founder and creator of Rewire Your Mind Rich. Jordan went from broke single mom to multimillion-dollar entrepreneur and has helped 8,000+ students rewire their mindset for wealth.

@jordancheyenneofficial

Cassandra Britton, SalonCon 2027 speaker

Keynote · Speaking + Influence

Cassandra Britton

Global keynote and TEDx speaker, multi-seven-figure CEO of The Business Savage, and founder of PREACH Live. She’ll show you how to turn your voice into your most underused business asset.

@thecassandrabritton

Bri Morgan, SalonCon 2027 speaker

Hair Loss Solutions

Bri Morgan

Ohio’s leading hair loss solution specialist, licensed since 2011. Bri has trained thousands of stylists nationwide and is teaching the advanced techniques that set your salon apart.

@brimorgan.hairartist

Ashlee Vance, SalonCon 2027 speaker

Extensions + Salon Ownership

Ashlee Vance

Owner of Nova Strands in Texas and Oregon and the Nova Strands Extensions brand. Beaded-row and custom-color weft specialist, salon coach, and host of the Healing The Industry podcast.

@ashlee.n.vance

Abigail Lacey, SalonCon 2027 speaker

Extensions + Content

Abigail Lacey

Owner of Elle Society PDX and the Elle Hair Pro brand. One of Oregon’s first extension artists, a certified color specialist, top educator, and a true social media wizard.

@abigail.laceyy

Zack the Barber, SalonCon 2027 speaker

Men’s Hair Replacement

Zack the Barber

The Tampa barber behind Crafted Hair Systems, creating custom-colored, cut-in, non-surgical hair systems for men so natural nobody can tell. He’s bringing his full process to SalonCon.

@zackthebarber

Blurred silhouette of the next SalonCon speaker, coming soon

Speaker Reveal

Who’s Next?

Our next speaker is almost ready for the spotlight. Follow along on Instagram so you’re the first to know.

@salonconlive

Speaker Reveal

Who’s Next?

Our next speaker is almost ready for the spotlight. Follow along on Instagram so you’re the first to know.

@salonconlive

The Destination

Town & Country Resort, San Diego

SalonCon takes place at the Town & Country Resort in San Diego, California — warm, walkable, and built for three days of education by day. Fly into San Diego International Airport (SAN).

The Agenda

Three Days in San Diego

JAN 24

arrival & welcome

Attendee arrival. Welcome Happy Hour begins at 5:00 PM with cocktails and passed hors d’oeuvres.

JAN 25

education, day one

Education runs 9:00 AM–5:00 PM with a lunch break during the day. Food is available for purchase onsite. Evening event details to come.

JAN 26

education, day two

Education runs 9:00 AM–5:00 PM with a lunch break during the day. Food is available for purchase onsite.

The Experience

More Than a Classroom

it’s where the room changes you.

Three days of education, connection, and a Southern California setting built for owners and teams who show up to grow.

Two Full Education Days

Hands-on sessions January 25 and 26, 9:00 AM to 5:00 PM, covering hair, business, sales, marketing, AI, and wealth building.

Welcome Happy Hour

Kick off January 24 at 5:00 PM with cocktails and passed hors d’oeuvres.

Salon-Industry Networking

Meet owners and teams building the same kind of business you are.

A Room Full of Ambitious Owners

Spend three days around people who take their salon business as seriously as you do.

Ticket

Your Ticket

GENERAL ADMISSION

$1,497 $997

For owners ready to scale

  • Full access — January 24–26
  • Welcome Happy Hour
  • All education sessions
  • Business, sales, marketing, AI & wealth-building training

EARLYBIRD PRICING LIMITED

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VIP

$2,499

For owners who want more access

  • Everything in General Admission
  • VIP dinner with Rachel & Drew
  • VIP seating for the entire event
  • Priority line entry
  • VIP swag bag
GET VIP TICKETS

PLATINUM

$4,997

For owners ready to go all in

  • Everything in VIP
  • Two Mastermind Lunches with Rachel & Drew and our speakers
  • Group implementation call after the event
GET PLATINUM TICKETS

Be In The Room

January 24–26 San Diego, CA

Hair. Business. Marketing. AI. Wealth. Three days that pay for themselves the moment you’re back at the chair.

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FAQ

Frequently Asked Questions